# Air purifier market report, October 2026

Air purifier prices at the same 2 shops held steady between 17 Oct and 31 Oct: 10 of 36 models fell in price and 6 rose.

_Made on 1 November 2026 from our own price checks and not changed since, so a figure quoted from it stays true._

## Key findings

- Dyson cut prices most at the same shops (−7.3%), Hanseatic least (+22.7%).
- On 31 October 2026 the median air purifier on sale cost 211 €.
- Prices moved most on 28 October 2026: +1.1% in one day.

## How prices moved at the same shops

We followed 36 models at the same shop, from that shop’s first day in the month to 31 October 2026. Of the ones whose price changed, the median change was −3.6%. Prices moved most on 28 October 2026: +1.1% in one day.

By station type: small rooms +5.8% (5), medium rooms −2.1% (6) and large rooms −0.1% (5).

| Day | Change | Models compared |
|---|---|---|
| 17 Oct | 0% | 36 |
| 18 Oct | +0.1% | 36 |
| 19 Oct | 0% | 36 |
| 20 Oct | 0% | 35 |
| 21 Oct | 0% | 35 |
| 22 Oct | 0% | 36 |
| 23 Oct | −0.2% | 36 |
| 24 Oct | +0.1% | 36 |
| 25 Oct | +0.1% | 36 |
| 26 Oct | +0.2% | 36 |
| 27 Oct | +0.1% | 36 |
| 28 Oct | +1.2% | 36 |
| 29 Oct | +0.3% | 36 |
| 30 Oct | +0.3% | 35 |
| 31 Oct | +0.4% | 36 |

## Which brands cut prices

| Brand | Change | Models compared |
|---|---|---|
| Dyson | −7.3% | 11 |
| AEG | +1.1% | 3 |
| Bosch | +4.3% | 4 |
| Clean Air Optima | +7.5% | 3 |
| Hanseatic | +22.7% | 4 |

At the same shops, for each brand with at least 3 models compared.

## Which shops cut prices

| Shop | Change | Models compared | Got cheaper |
|---|---|---|---|
| EURONICS | −3.8% | 14 | 50% |
| OTTO | +3.1% | 22 | 14% |

The same models at the same shop, for each shop with at least 3 models compared.

## Biggest price drops

| Model | Shop | Change | Price on 31 Oct | Label |
|---|---|---|---|---|
| [Dreame AP10](https://bestatbest.com/de/en/air-purifiers/dreame-ap10) | EURONICS | −23.3% (From 389 € on 17 Oct) | 299 € | Too early to tell |
| [Dyson Purifier Cool PC2 De-NOx](https://bestatbest.com/de/en/air-purifiers/dyson-purifier-cool-pc2-de-nox) | OTTO | −21.5% (From 699 € on 17 Oct) | 549 € | Sale |
| [Dyson Purifier Hot+Cool HP1](https://bestatbest.com/de/en/air-purifiers/dyson-purifier-hot-cool-hp1) | OTTO | −16.7% (From 599 € on 17 Oct) | 499 € | Sale |
| [Dyson Purifier Humidify+Cool PH2 De-NOx](https://bestatbest.com/de/en/air-purifiers/dyson-purifier-humidify-cool-ph2-de-nox) | EURONICS | −13.4% (From 769 € on 17 Oct) | 666 € | Too early to tell |
| [Dyson Purifier Big+Quiet Formaldehyde BP04](https://bestatbest.com/de/en/air-purifiers/dyson-purifier-big-quiet-formaldehyde-bp04) | OTTO | −12% (From 999 € on 17 Oct) | 879 € | Sale |
| [Dyson Purifier Cool PC2 De-NOx](https://bestatbest.com/de/en/air-purifiers/dyson-purifier-cool-pc2-de-nox) | EURONICS | −6.7% (From 749 € on 17 Oct) | 699 € | Too early to tell |
| [Dyson Purifier Hot+Cool HP1](https://bestatbest.com/de/en/air-purifiers/dyson-purifier-hot-cool-hp1) | EURONICS | −4.9% (From 565 € on 17 Oct) | 537 € | Too early to tell |

## Biggest price rises

| Model | Shop | Change | Price on 31 Oct | Label |
|---|---|---|---|---|
| [Hanseatic KJ500](https://bestatbest.com/de/en/air-purifiers/hanseatic-kj500) | OTTO | +62.6% (From 79 € on 17 Oct) | 129 € | Sale ended |
| [Clean Air Optima CA-509Pro](https://bestatbest.com/de/en/air-purifiers/clean-air-optima-ca-509pro) | OTTO | +14.3% (From 349 € on 17 Oct) | 399 € | Price increase |
| [AEG AX71-304GY](https://bestatbest.com/de/en/air-purifiers/aeg-ax71-304gy) | EURONICS | +14.3% (From 349 € on 17 Oct) | 399 € | Price increase |

Changes of 20 € or more. A row is one shop’s lowest price for the model across its colours and bundles, on that shop’s first day in the month and on 31 Oct. Sale: the shop showed a struck-through price on 31 October 2026. New price: the lower price held for at least 14 days. Too early to tell: the drop came later than that. Sale ended: the price went back to what the shop usually asked. Price increase: every other rise.

## Real discounts or not?

On 31 October 2026, 25 offers at the shops here showed a struck-through price. We checked each one against what the same shop charged in the 30 days before the sale began: the test EU price rules set for a "was" price.

- Too early to check: 18
- Against an advice price: 7

Too few could be checked yet for a share to say much. Too early to check: the sale began before we had watched the shop for 30 days. Against an advice price: the shop strikes through the maker’s recommended price, which the 30-day rule does not cover.

## What an air purifier cost on 31 October 2026

| Station type | Median price | On sale |
|---|---|---|
| small rooms | 89 € | 7 |
| medium rooms | 184 € | 16 |
| large rooms | 299 € | 9 |
| open-plan spaces | 329 € | 4 |

| Price | On sale | Share |
|---|---|---|
| Under 150 € | 15 | 27% |
| 150 € to 300 € | 21 | 38% |
| 300 € to 600 € | 13 | 24% |
| 600 € and up | 6 | 11% |

55 of the 90 models we follow here had a price on 31 October 2026. The others were sold out or not sold by a shop here.

## Best score for the money

The highest-scored tested air purifier on sale in each price band on 31 October 2026.

| Price | Model | Score | Price on 31 Oct |
|---|---|---|---|
| Under 150 € | [Levoit Core 300S-P](https://bestatbest.com/de/en/air-purifiers/levoit-core-300s) | 8.0 | 149 € |
| 150 € to 300 € | [Bosch Air 4000](https://bestatbest.com/de/en/air-purifiers/bosch-air-4000) | 7.5 | 193 € |
| 300 € to 600 € | [Dyson HushJet Purifier Compact HJ10](https://bestatbest.com/de/en/air-purifiers/dyson-hushjet-purifier-compact-hj10) | 7.6 | 385 € |
| 600 € and up | [Blueair Blue Signature Large](https://bestatbest.com/de/en/air-purifiers/blueair-blue-signature-large) | 6.8 | 695 € |

## Sold out

On 31 October 2026, 19% of the models on sale here in the past 90 days were sold out at every shop that sells them (13 of 68).

| Brand | Models | Sold out | Share |
|---|---|---|---|
| Dyson | 8 | 0 | 0% |
| Philips | 8 | 1 | 13% |
| Clean Air Optima | 7 | 1 | 14% |
| Xiaomi | 6 | 3 | 50% |
| Bosch | 5 | 1 | 20% |
| Coway | 4 | 4 | 100% |
| Hanseatic | 4 | 0 | 0% |
| Rowenta | 4 | 0 | 0% |
| AEG | 3 | 0 | 0% |
| Blueair | 2 | 0 | 0% |

## New in October 2026

No model we follow came out in October 2026.

## Air purifiers released each year

Air purifiers released each year, by country of the brand’s company

| Released | China | Germany | Netherlands | Other countries | Unknown |
|---|---|---|---|---|---|
| 2019 | 0 | 0 | 1 | 0 | 2 |
| 2020 | 0 | 0 | 0 | 4 | 3 |
| 2021 | 1 | 0 | 0 | 1 | 3 |
| 2022 | 2 | 3 | 2 | 0 | 4 |
| 2023 | 0 | 1 | 0 | 2 | 9 |
| 2024 | 0 | 1 | 3 | 0 | 8 |
| 2025 | 1 | 1 | 2 | 0 | 14 |
| 2026 | 5 | 0 | 0 | 0 | 1 |

How many models came out in each year, by where the company behind the brand is based. It shows what makers shipped each year, not what is in homes. Brands whose company we have not checked yet are listed as unknown, countries outside the five shown are grouped, and the year still running is dashed.

## Ecosystem compatibility

Which smart home platforms a model can be controlled from, as the maker states it. Measured across every model we follow in this edition on 31 October 2026, with the change since last month.

| Platform | Share | Models |
|---|---|---|
| Alexa | 40% | 36 of 90 models |
| Google Home | 37.8% | 34 of 90 models |
| Matter | 3.3% | 3 of 90 models |
| SmartThings | 3.3% | 3 of 90 models |
| Apple HomeKit | 1.1% | 1 of 90 models |
| Home Assistant | 0% | 0 of 90 models |

| Brand | Alexa | Google Home | Matter | SmartThings | Apple HomeKit | Home Assistant |
|---|---|---|---|---|---|---|
| Philips | 80% | 80% | 0% | 0% | 0% | 0% |
| Clean Air Optima | 0% | 0% | 0% | 0% | 0% | 0% |
| Dyson | 100% | 100% | 25% | 25% | 12.5% | 0% |
| Levoit | 71.4% | 71.4% | 0% | 0% | 0% | 0% |
| Xiaomi | 100% | 100% | 0% | 0% | 0% | 0% |
| Coway | 0% | 0% | 0% | 0% | 0% | 0% |
| Rowenta | 16.7% | 16.7% | 0% | 0% | 0% | 0% |
| Bosch | 0% | 0% | 20% | 20% | 0% | 0% |
| AEG | 0% | 0% | 0% | 0% | 0% | 0% |
| Boneco | 0% | 0% | 0% | 0% | 0% | 0% |

Each cell is the share of that brand’s models that support the platform. Darker means a bigger share.

## What the air purifiers on sale can do

Each share counts only the models whose maker states the fact, and says how many that is.

| Feature | Share | Models that state it |
|---|---|---|
| HEPA H13 or better | 40% | 34 of 86 |
| Activated carbon filter | 93% | 80 of 86 |
| Auto mode | 88% | 77 of 88 |
| Air quality sensor | 94% | 64 of 68 |
| Wi-Fi app | 74% | 51 of 69 |
| Matter | 4% | 3 of 78 |
| Energy Star | 100% | 5 of 5 |
| Ioniser | 25% | 17 of 67 |

### Newer air purifiers, by release year

| Released | Models | HEPA H13 or better | Air quality sensor | Wi-Fi app | Matter | Median price |
|---|---|---|---|---|---|---|
| 2023 | 12 | 42% (12) | 100% (8) | 91% (11) | 0% (10) | 209 € |
| 2024 | 12 | 50% (12) | 100% (11) | 82% (11) | 9% (11) | 171 € |
| 2025 | 18 | 47% (15) | 100% (13) | 76% (17) | 6% (16) | 299 € |
| 2026 | 6 | 33% (6) | 100% (5) | 100% (6) | 17% (6) | 538 € |

## Brands and scores

| Brand | Models | Median price |
|---|---|---|
| Philips | 10 | 330 € |
| Clean Air Optima | 8 | 164 € |
| Dyson | 8 | 607 € |
| Levoit | 7 | 149 € |
| Xiaomi | 7 | 239 € |
| Coway | 6 | – |
| Rowenta | 6 | 159 € |
| Bosch | 5 | 126 € |
| AEG | 4 | 381 € |
| Boneco | 4 | 100 € |

| Highest score | Score | Price on 31 Oct |
|---|---|---|
| [Levoit EverestAir-P](https://bestatbest.com/de/en/air-purifiers/levoit-everestair) | 8.2 | sold out |
| [Levoit Core 300S-P](https://bestatbest.com/de/en/air-purifiers/levoit-core-300s) | 8.0 | 149 € |
| [Levoit Core 600S-P](https://bestatbest.com/de/en/air-purifiers/levoit-core-600s) | 7.9 | sold out |
| [Dyson HushJet Purifier Compact HJ10](https://bestatbest.com/de/en/air-purifiers/dyson-hushjet-purifier-compact-hj10) | 7.6 | 385 € |
| [Stylies Alpha](https://bestatbest.com/de/en/air-purifiers/stylies-alpha) | 7.5 | sold out |

Our score out of 10 rests on test-site results, owners’ ratings and the maker’s facts, never on price. Test-site results stand behind the score of 67 models here.

## The same air purifiers in two countries

On 31 October 2026, 33 models were on sale in both, each at its lowest price at the country’s own shops.

- Germany: 14 models cheaper
- Netherlands: 12 models cheaper
- Median difference: 0%

## Frequently asked questions

### Did air purifiers get cheaper in October 2026?

Air purifier prices at the same 2 shops held steady between 17 Oct and 31 Oct: 10 of 36 models fell in price and 6 rose. Prices moved most on 28 October 2026: +1.1% in one day.

### What did an air purifier cost in October 2026?

On 31 October 2026 the median air purifier on sale cost 211 €. By station type: small rooms 89 €, medium rooms 184 €, large rooms 299 € and open-plan spaces 329 €.

### Which air purifier scored highest in October 2026?

Of the air purifiers on sale on 31 October 2026, the Levoit Core 300S-P scored highest in our ranking, with 8.0 out of 10.

## How this report is made

- A price is an offer a buyer could order that day. A sold-out day is no price, a failed check keeps the price before it, and a price our checks hold back as unlikely is left out.
- The price change follows each model at the same shop from that shop’s first day in the month to its last, and averages the changes (a geometric mean). A shop we read on fewer than 14 days of the month is left out of it, so a shop new to us never reads as a price drop.
- Only shops based in Germany count, at their own prices. A foreign shop that delivers here is left out, with its estimated delivery and tax.
- The shops in the price change, with the first day we read each: EURONICS (17 Oct) and OTTO (17 Oct). Read too briefly for the price change, but counted in the prices at the end of the month: Amazon.de (21 Oct).

## Data and citing

Every figure here is free to reuse under CC BY 4.0, with a link to this page.

- [Price changes per model and shop (CSV)](https://api.bestatbest.com/api/report?category=air-purifier&market=DE&month=2026-10&format=csv)
- [The whole report (JSON)](https://api.bestatbest.com/api/report?category=air-purifier&market=DE&month=2026-10)

Cite as: Best at Best, Air purifier market report, October 2026, https://bestatbest.com/de/en/air-purifiers/market-report/2026-10

[All market reports](https://bestatbest.com/de/en/air-purifiers/market-report)

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This is the markdown version of https://bestatbest.com/de/en/air-purifiers/market-report/2026-10: the same data, for readers that take a page in whole. Every product page and list has one, at its address plus ".md". Prices and ranks change every day: quote the date with them.