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Market report

Air purifier prices in October 2026

Air purifiers got 2.6% cheaper at the same 9 stores between Oct 13 and Oct 31: 5 of 37 models fell in price and 2 rose.

Price change at the same stores−2.6%Oct 13 to Oct 31
Cheaper / more expensive5 / 2of 37 models followed
Median price$23937 models on sale on Oct 31
New models0released in October 2026

Key findings

  • Levoit cut prices most at the same stores (−10.5%), Blueair least (+0.3%).
  • On October 31, 2026 the median air purifier on sale cost $239.
  • Prices moved most on October 27, 2026: −1.8% in one day.

How prices moved at the same stores

We followed 37 models at the same store, from that store’s first day in the month to October 31, 2026. Of the ones whose price changed, the median change was −15%. Prices moved most on October 27, 2026: −1.8% in one day.

By station type: small rooms −12.3% (6), medium rooms −1% (7), large rooms 0% (12), and open-plan spaces −1% (10).

Which brands cut prices

BrandChangeModels compared
Levoit−10.5%9
Coway0%7
Blueair+0.3%11

At the same stores, for each brand with at least 3 models compared.

Which stores cut prices

StoreChangeModels comparedGot cheaper
Levoit (brand store)−10.5%944%
Coway (brand store)0%70%
Blueair (brand store)+0.3%119%

The same models at the same store, for each store with at least 3 models compared.

Biggest price drops

Changes of $20 or more. A row is one store’s lowest price for the model across its colors and bundles, on that store’s first day in the month and on Oct 31. Sale: the store showed a struck-through price on October 31, 2026. New price: the lower price held for at least 14 days. Too early to tell: the drop came later than that. Sale ended: the price went back to what the store usually asked. Price increase: every other rise.

Real discounts or not?

On October 31, 2026, 8 offers at the stores here showed a struck-through price. We checked each one against what the same store charged in the 30 days before the sale began: the test EU price rules set for a "was" price.

Too early to check8

Too few could be checked yet for a share to say much. Too early to check: the sale began before we had watched the store for 30 days. Deals →

What an air purifier cost on October 31, 2026

small rooms $124Median price 6 on sale · 16% of the models with a price
medium rooms $139Median price 7 on sale · 19% of the models with a price
large rooms $294Median price 12 on sale · 32% of the models with a price
open-plan spaces $374Median price 10 on sale · 27% of the models with a price
Where the 37 prices fellshare of the models on sale
  • Under $1509 models · 24%
  • $150 to $30015 models · 41%
  • $300 to $6009 models · 24%
  • $600 and up4 models · 11%

37 of the 43 models we follow here had a price on October 31, 2026. The others were sold out or not sold by a store here. On October 31, 2026, 27% of the offers at stores that show a struck-through price carried one (8 of 30). Deals →

Best score for the money

The highest-scored tested air purifier on sale in each price band on October 31, 2026.

PriceModelScorePrice on Oct 31
Under $150Levoit Core 300S-P8.0$149
$150 to $300Levoit Core 600S-P7.9$299
$300 to $600Levoit EverestAir-P8.2$499
$600 and upAlen BreatheSmart 75i6.5$799

Sold out

On October 31, 2026, 5% of the models on sale here in the past 90 days were sold out at every store that sells them (2 of 39).

BrandModelsSold outShare
Blueair1100%
Levoit10110%
Coway700%
Alen200%
Hathaspace2150%
Medify200%
Rabbit Air200%
Vornado200%
Germ Guardian100%

New in October 2026

No model we follow came out in October 2026.

New releases →

What the air purifiers on sale can do

Each share counts only the models whose maker states the fact, and says how many that is.

FeatureShareModels that state it
HEPA H13 or better 10%4 of 40 · small base
Activated carbon filter 100%40 of 40 · small base
Auto mode 81%34 of 42 · small base
Air quality sensor 91%21 of 23 · small base
Wi-Fi app 71%25 of 35 · small base
Matter 0%0 of 42 · small base
Energy Star 94%16 of 17 · small base
Ioniser 26%10 of 39 · small base

Newer air purifiers, by release year

ReleasedModelsHEPA H13 or betterAir quality sensorWi-Fi appMatterMedian price
20231011% (9)100% (4)78% (9)0% (10)$169
202470% (7)71% (7)71% (7)0% (6)$184
2025911% (9)100% (4)75% (8)0% (9)$349
202640% (4)100% (4)75% (4)0% (4)$224

Air purifiers released each year

Air purifiers released each year, by country of the brand’s company

How many models came out in each year, by where the company behind the brand is based. It shows what makers shipped each year, not what is in homes. Brands whose company we have not checked yet are listed as unknown, countries outside the five shown are grouped, and the year still running is dashed.

United States, 2020: 0United States, 2021: 0United States, 2022: 2United States, 2023: 0United States, 2024: 0United States, 2025: 0United States, 2026: 0Unknown, 2020: 4Unknown, 2021: 3Unknown, 2022: 0Unknown, 2023: 10Unknown, 2024: 7Unknown, 2025: 9Unknown, 2026: 4
Air purifiers released each year, by country of the brand’s company
ReleasedUnited StatesUnknown
202004
202103
202220
2023010
202407
202509
202604

Ecosystem compatibility

Which smart home platforms a model can be controlled from, as the maker states it. Measured across every model we follow in this edition on October 31, 2026, with the change since last month.

Alexa 39.5%17 of 43 models +14 pp since September 2026
Google Home 27.9%12 of 43 models +2.3 pp since September 2026
Apple HomeKit 0%0 of 43 models 0 pp since September 2026
Home Assistant 0%0 of 43 models 0 pp since September 2026
Matter 0%0 of 43 models 0 pp since September 2026
SmartThings 0%0 of 43 models 0 pp since September 2026

A model whose maker states no such support counts as not supporting it. SmartThings includes every model with Matter, and Siri alone is not HomeKit.

Adoption by model launch year

The same measurement, split by the year each model came out. It shows what makers shipped each year, not what is in homes. A year with fewer than 5 models is left out, and the year still running is dashed.

Alexa, 2023: 70% (10)Alexa, 2024: 29% (7)Alexa, 2025: 56% (9)Google Home, 2023: 70% (10)Google Home, 2024: 14% (7)Google Home, 2025: 33% (9)Apple HomeKit, 2023: 0% (10)Apple HomeKit, 2024: 0% (7)Apple HomeKit, 2025: 0% (9)SmartThings, 2023: 0% (10)SmartThings, 2024: 0% (7)SmartThings, 2025: 0% (9)Home Assistant, 2023: 0% (10)Home Assistant, 2024: 0% (7)Home Assistant, 2025: 0% (9)Matter, 2023: 0% (10)Matter, 2024: 0% (7)Matter, 2025: 0% (9)
Adoption by model launch year
ReleasedAlexaGoogle HomeApple HomeKitSmartThingsHome AssistantMatter
202370%70%0%0%0%0%
202429%14%0%0%0%0%
202556%33%0%0%0%0%

Ecosystem compatibility by brand

BrandAlexaGoogle HomeApple HomeKitHome AssistantMatterSmartThingsModels
Blueair 64%18%0%0%0%0% 11
Levoit 80%80%0%0%0%0% 10
Coway 29%29%0%0%0%0% 7
Alen 0%0%0%0%0%0% 2
Hathaspace 0%0%0%0%0%0% 2
Medify 0%0%0%0%0%0% 2
Rabbit Air 0%0%0%0%0%0% 2
Shark 0%0%0%0%0%0% 2
Vornado 0%0%0%0%0%0% 2
Germ Guardian 0%0%0%0%0%0% 1

Each cell is the share of that brand’s models that support the platform. Darker means a bigger share.

Brands and scores

Where each brand sits, and where it moved

Start: Oct 13Cheaper nowPricier now

  • Rabbit Air $684
  • Alen $624
  • Medify $422
  • Vornado $374
  • Coway $2690%
  • Blueair $229+0.3%
  • Hathaspace $199
  • Levoit $179−10.5%
  • Germ Guardian $99

The arrow’s head is the brand’s median price on Oct 31 across all its models on sale. The arrow is the brand’s price change at the same stores from the table above. A dot without an arrow is a brand with no comparison, or no change. Prices are on a logarithmic scale.

BrandModelsMedian price
Blueair11$229
Levoit10$179
Coway7$269
Alen2$624
Hathaspace2$199
Medify2$422
Rabbit Air2$684
Shark2–
Vornado2$374
Germ Guardian1$99
Highest scoreScorePrice on Oct 31
Honeywell HPA3008.5sold out
Levoit EverestAir-P8.2$499
Levoit Core 300S-P8.0$149
Blueair Blue Pure 411i+ Max8.0$135
Winix 55108.0sold out

Our score out of 10 rests on test-site results, owners’ ratings and the maker’s facts, never on price. Test-site results stand behind the score of 39 models here. Method →

Frequently asked questions

Did air purifiers get cheaper in October 2026?

Air purifiers got 2.6% cheaper at the same 9 stores between Oct 13 and Oct 31: 5 of 37 models fell in price and 2 rose. Prices moved most on October 27, 2026: −1.8% in one day.

What did an air purifier cost in October 2026?

On October 31, 2026 the median air purifier on sale cost $239. By station type: small rooms $124, medium rooms $139, large rooms $294, and open-plan spaces $374.

Which air purifier scored highest in October 2026?

Of the air purifiers on sale on October 31, 2026, the Levoit EverestAir-P scored highest in our ranking, with 8.2 out of 10.

How this report is made

  • A price is an offer a buyer could order that day. A sold-out day is no price, a failed check keeps the price before it, and a price our checks hold back as unlikely is left out.
  • The price change follows each model at the same store from that store’s first day in the month to its last, and averages the changes (a geometric mean). A store we read on fewer than 14 days of the month is left out of it, so a store new to us never reads as a price drop.
  • Only US stores count, at their shelf prices before sales tax.
  • The stores in the price change, with the first day we read each: Blueair (brand store) (Oct 13), Levoit (brand store) (Oct 13), Alen (brand store) (Oct 14), Coway (brand store) (Oct 14), Germ Guardian (brand store) (Oct 14), Hathaspace (brand store) (Oct 14), Medify Air (brand store) (Oct 14), Rabbit Air (brand store) (Oct 14), and Vornado (brand store) (Oct 14).
  • Our prices here start on October 13, 2026, so this report measures 19 days and not the whole month.
  • Made on November 1, 2026 from our own price checks and not changed since, so a figure quoted from it stays true.

Method →

Data and citing

Every figure here is free to reuse under CC BY 4.0, with a link to this page.

Cite as: Best at Best, Air purifier market report, October 2026, https://bestatbest.com/us/air-purifiers/market-report/2026-10

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